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The Sleeping Barber, a marketing podcast

Demand Generation and Lead Generation for B2B, Chris Walker

EP 2 · Feb 19, 2022 · 64 min · Marc & V

0:00 / 1:03:43

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In this episode, we sit down with Chris Walker, CEO and founder of Refine Labs, to discuss the nuances of B2B marketing. The importance of lead and demand generation, vanity metrics and much more! Don't forget to stick around till the end when we discuss the key learnings from our conversation with Chris. Enjoy the show!

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