Episodes
Over 200 unfiltered conversations with marketing legends, commercial leaders, and researchers on what actually moves business forward—without the fluff, buzzwords, or victory laps.
The Sharp Cut · EP 246
The Sharp Cut: Who Actually Buys on Sale?
Marc & V
Oct 22, 2026 · 21 min
The Sharp Cut · EP 243
The Sharp Cut - Let's talk about brand love
Marc & V
Oct 8, 2026 · 27 min
The Sharp Cut · EP 239
The Sharp Cut - Who Killed the Click?
Marc & V
Sep 24, 2026 · 26 min
The Sharp Cut · EP 235
The Sharp Cut - AI Won't Save You. Leadership Will.
Marc & V
Sep 10, 2026 · 37 min
The Sharp Cut · EP 231
The Sharp Cut - Marketing has more data than ever. So why does nobody believe it?
Marc & V
Aug 27, 2026 · 36 min
The Sharp Cut · EP 227
The Sharp Cut - Brand Does Not Belong to Marketing
Marc & V
Aug 13, 2026 · 68 min
The Sharp Cut · EP 223
The Sharp Cut - Brand Awareness Is The Wrong Metric
Marc & V
Jul 30, 2026 · 22 min
The Sharp Cut · EP 219
The Sharp Cut - How Advertising Really Works
Marc & V
Jul 16, 2026 · 28 min
The Sharp Cut · EP 209
The Sharp Cut - Buyers Don't Move in Straight Lines
Marc & V
Jun 18, 2026 · 20 min
The Sharp Cut · EP 205
The Sharp Cut - Busy Is Where Strategy Goes to Die
Marc & V
Jun 4, 2026 · 34 min
The Sharp Cut · EP 201
The Sharp Cut - A Tale of Two Frequencies
Marc & V
May 20, 2026 · 24 min
The Sharp Cut · EP 197
The Sharp Cut - Purpose is a promise most brands can't keep
Marc & V
May 7, 2026 · 24 min
The Sharp Cut · EP 193
The Sharp Cut - Reach Don’t Teach: The Truth About Reach and Frequency
Marc & V
Apr 23, 2026 · 33 min
The Sharp Cut · EP 189
The Sharp Cut - The Invisible Hands: How Dead Ideas Run Your Marketing Strategy
Marc & V
Apr 9, 2026 · 33 min
The Sharp Cut · EP 185
The Sharp Cut - The Incentives Trap: The Blueprint for Success [Part 3]
Marc & V
Mar 26, 2026 · 20 min
The Sharp Cut · EP 181
The Sharp Cut - The Incentives Trap: Revenue is a Vanity Metric [Part 2]
Marc & V
Mar 11, 2026 · 17 min
The Sharp Cut · EP 177
The Sharp Cut - The Incentives Trap: When Metrics Become Targets [Part 1]
Marc & V
Feb 26, 2026 · 23 min
The Sharp Cut · EP 173
The Sharp Cut - The Most Dangerous KPI in Marketing
Marc & V
Feb 12, 2026 · 11 min
The Sharp Cut · EP 169
The Sharp Cut - Personas, we have a problem.
Marc & V
Jan 29, 2026 · 20 min
The Sharp Cut · EP 165
The Sharp Cut - Right Message Wrong Everything: The Truth About 1:1 Targeting.
Marc & V
Jan 15, 2026 · 21 min